So I could give you a big long post about what persuasion is, but in my research, I found this great video...and, well, rather than reinvent the wheel, I have decided to share the video with you here. Please check it out. The art of persuasion is a key strength in a great leader. A project is always more successful when the entire team is passionately supporting it and a successful leader is able to encourage that kind of passionate support from his team.
But first, a philosophy lesson... Aristotle taught us about the art of persuasion and identified three appeals necessary to successful persuasive speech. Check it out below... and come back tomorrow to see how we apply this to our servant leadership style.